From the heart of Dayton, Ohio, Zay Frost is redefining modern R&B with a soulful authenticity that bridges classic 90s vibes and today’s smooth sounds. Inspired by legends like Michael Jackson, Chris Brown, T-Pain, and R. Kelly, Zay crafts music that dives deep into emotional honesty—something many male artists shy away from but that he embraces fully.
Zay’s music isn’t just about catchy melodies or polished beats; it’s a raw expression of the feelings men often keep bottled up—love, heartbreak, vulnerability, and accountability. His standout tracks like “Until The End of Time (FrostMix),” “Don’t Play Me,” and “Ex-Hit” showcase his gift for blending heartfelt storytelling with rich harmonies and soulful instrumentation. With roots as a drummer and pianist, Zay adds a layer of musicality that makes his work both timeless and fresh.
His creative process flows naturally—whether starting from a beat that hits him or crafting one himself, Zay lets the emotions take the lead. He channels real-life experiences into lyrics that resonate with men and women alike, breaking stereotypes about male emotional expression. “All On You,” his latest single, zeroes in on the theme of accountability in love, challenging both partners to recognize and value true effort.
Zay’s journey includes meaningful milestones like multiple nominations at the Ohio R&B Music Festival and recording at the famed Bravo Ocean Studios in Atlanta—steps that affirm his place among R&B greats. Collaborations with artists such as Demo Jay and OsnBenji add diverse layers to his sound, and he remains committed to pushing boundaries while staying true to the soul of R&B.
More than just music, Zay Frost’s mission is to revive real R&B, reminding listeners of a time when love songs carried weight and emotion ruled the night. He hopes his music encourages people to embrace vulnerability, live authentically, and understand that showing emotion is a strength, not a weakness. With his eyes set on Grammy wins and even the Super Bowl Halftime Show, Zay is carving out a legacy of soulful truth and artistic excellence.
Check out his his new hottest R&B album “I’m The One”, and feel it in your soul!.
Follow him on Instagram @thezayfrost to witness the rise of real R&B greatness.
Listen here: Zay Frost on Apple Music
Instagram: @thezayfrost
