In the dynamic world of hip-hop, Ventsumi from Broward County, Florida, is carving out his own lane with a sound that’s as experimental as it is rooted in the streets. Influenced by artists like 21 Savage, Gunna, A$AP Rocky, Kid Cudi, and Pouya, Ventsumi’s music blends alternative genres with the core of hip-hop, creating a sonic landscape that keeps listeners on their toes.
When asked about his creative process, Ventsumi describes it as fluid and ever-changing. Sometimes, a beat sparks his lyrical flow, and other times, it’s the lyrics that guide the production. He prefers to work in extended sessions, allowing the music to grow organically over time. “I never expect myself to be done in just one session,” he says, valuing the ability to revisit and refine his work later.
Ventsumi’s latest release, a project inspired by street life and systematic corruption, marks a departure from his usual themes but was fitting for the season leading up to Halloween. The album paints a gritty picture of life’s harsh realities, blending truth with a touch of fantasy. Though he usually keeps his lyrics focused on his personal experiences, this project allowed him to explore broader topics.
Collaboration has been a big part of Ventsumi’s journey, though much of his work has been behind the scenes as a producer for artists like Okay(K) and King Baggz. He’s also had notable milestones in his career, like being featured by Hitta Castro and having his song “Disappear” blow up. Meeting and getting feedback from legendary producer Zaytoven was another huge moment, further pushing him forward as an artist.
For Ventsumi, staying inspired comes from life’s emotional rollercoasters and other artists’ music. His authenticity shines through in how he engages with fans on social media—whether through live streams or direct responses to comments. His hope is simple yet powerful: “I just hope that when the song ends, they have lower stress levels than when it began.”
Check out his new single here: Ventsumi on Spotify
Follow him on Instagram: @ventsumi